I started by exploring three basic concepts:
1. Words, familiar phrases, and common patterns
2. Festive words formatted around a circle to create the pattern
3. The scientific molecules of caffeine, water, and ice used to create winter expressions
I then explored what these patterns would look like on various surfaces. 
Ultimately, I chose to follow the words and
phrases in circular patterns to pursue. 
These patterns made use of familiar Christmas stories and themes in a new modern way that create compelling designs for gift-wrap
These were my final concepts with some extra color options and variations.
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